On April 16th, the Consumer Behavior course held a guest lecture given by Consultant Mr. Kuo, Ting Hisin from Deloitte's Risk Consulting Services Group Law. The topic was entitled "Consumer Behavior in the Geopolitical and Multipolarization Landscape". Share students benefited from the sharing that geopolitical instability affects market volatility and the supply chain, consumers adjust their purchasing decisions, political competition affects consumer attitudes towards products from specific countries, and that consumers focus on the quality and sustainability of products as well as on the source of products and the manufacturing process.